File this under the Duh category:

New Jersey Skylands Insurance Companies has unveiled a promotion that highlights what it says is a first-of-a-kind discount for New Jersey drivers who regularly commute to work via mass transit — a rate discount of up to 10 percent.

It is great to see that insurance companies are doing what federal, state and local policymakers should be doing: Creating financial incentives for people to leave their cars at home and use mass transit. Oh, and it would also seem to make a lot of sense from, you know, an insurance perspective.

Photo by wmliu on flickr